Get interactive: how QR code sharing transforms company events into team-building gold

If it falls to you to organise a corporate event, there’ll always be a huge amount to think about, from budgeting and choosing the venue to identifying who you want to be there, catering and other logistics.

So if you’re planning an occasion like this, it can be a busy time. And one thing which can be easy to forget is to make your event as interactive as possible. Yet this is vital for fostering collaboration, boosting team morale and enhancing communication. If, during an event, workers feel some sense of connection on a personal level, they build trust with each other more easily, forging stronger working relationships, ultimately boosting productivity and making for a more positive working environment.

With the endless to-do list that is part and parcel of organising a company event on any scale, team-building may not top your list of priorities. But if you make the occasion as interactive as possible, you may be surprised at the difference this makes to your company culture in the months afterwards. So it should be among your goals from the outset.

Organisers create unique QR codes linked to a photo-sharing platform, allowing people to upload images from the conference or other event and access a centralised gallery by scanning the code using their smartphone camera. The code, which can be displayed on the day in different strategically chosen places, directs them to the platform, where they can upload their shots in real time and, typically, also view a live gallery of shared images. In short, there’s a central hub for all images taken at a single occasion.

You may also want to get staff to sign a disclaimer and agree to giving their permission for their image to be used across social media and so on.

• - QR codes for photos encourage guests to feel a part of the day from the moment they arrive, as they take photos and make connections with each other. So codes help maximise engagement.
• - This solution is also really scalable, in that it works for 20 people who are doing something as a team offsite, or a yearly conference with 500 attendees.
• - Participation is instant. All delegates have to do is scan the QR code to start sharing or seeing photographs straight away. Crucially, no one has to log in, use or download an app or create an account. You literally just scan or go. You certainly don’t need extensive technical knowledge or skill. Plus, QR codes work with both Android and Apple devices.
• - Make your event even more interactive by creating little photographic challenges. Examples could include getting people to snap a picture of someone from another department, or somebody they haven’t previously met. Essentially, you get snapshots of your company through the lenses of your own employees, who tell the story of the event.
• - Easy wrap-up. At the end, you’re left with a full album of images which showcases the occasion as well as engagement and morale. Use internally when debriefing or reflecting on the day, or in social media or other material.

Use our online album for guests at your next company event to share all their pics. Make it even more interactive with a rolling live gallery of images as they’re uploaded. (We give you the option to approve them first.)

When it’s all over, download the photos in high resolution and print quality (if shot on a modern smartphone). We even give you unlimited storage and a year of storage of your pictures after the event, during which time you can download them whenever you like.

So boost engagement next time you bring your teams together. Try a free demo before registering with us.

Finally, if you have a question, it may well be answered here. Still got a query? Call 01252 958 214 or email [email protected] and we’ll be glad to help.